About

Atomic Lab is a platform by luxury fashion designer, Jason Wu that transforms fashion icons and pop culture legends into limited-edition collectible dolls. Inspired by larger-than-life characters, each design blends storytelling, style, and craftsmanship into a bold new form of expression. With over 20 years of experience in the collectible doll world and a long-standing relationship with Integrity Toys, Wu brings a rich legacy of innovation and cultural impact to Atomic Lab. The platform showcases original designs developed in collaboration with artists around the world. We're excited to have you join us on this creative journey.